Caine's Arcade (2012)
April 9, 2012Release Date
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Release DateApril 9, 2012
StatusReleased
Running Time11m
Content RatingNR
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Caine's Arcade is an 11-minute short documentary film by Nirvan Mullick released on April 9, 2012. The film features a cardboard arcade created by Caine Monroy who was 9-years-old at that moment. Caine Monroy ran his arcade from his father's auto parts store in East Los Angeles around mid-2011. Nirvan was inspired to make the documentary after unexpectedly coming across the arcade while getting a door handle for his car. Nirvan became Caine's first customer, purchasing a $2 Fun Pass, and decided to make a film about Caine's Arcade after witnessing the level of commitment, work, and thought Caine had put into the arcade. After learning he had been Caine's first and only customer, Nirvan used social media to arrange a surprise flash mob of customers to come to play Caine's Arcade, which was included in the film.
After being uploaded on YouTube, the short film soon became a viral video, and numerous people donated money towards a college fund that Nirvan had established for Caine. Since the film's release, schools around the world have recreated similar cardboard arcades, and the positive response inspired Nirvan and the team to start the Imagination Foundation, a non-profit aimed at fostering creativity and entrepreneurship in adults across the world.