Wer rettet Dina Foxx? (2011)
April 20, 2011Release Date
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Rescue Dina Foxx! (orig. German title: Wer rettet Dina Foxx?), is atransmedia event by the German television network Zweites Deutsches Fernsehen (ZDF). Development was helmed by director and co-writer Max Zeitler in cooperation with ZDF, teamWorx and UFA-lab. The event took place in Germany in April/May 2011 and lasted for six weeks combining TV and internet to highlight the dangers of digital identity theft. Rescue Dina Foxx! was marketed as an "interactive crime story" and turned into Germany's largest alternate reality game to date.A TV-crime thriller introduced the story of Dina Foxx who is arrested for murder but claims her world has been manipulated by a digital doppelganger. The film abruptly ended and invited the audience to "Rescue Dina Foxx" by starting a public investigation on the internet and in reality.