Live It Up! (U.S. title: Sing and Swing) is a 1963 British musical second feature ('B') film directed by Lance Comfort and starring David Hemmings, featuring Gene Vincent, Jenny Moss, the Outlaws, Patsy Ann Noble, the Saints, Heinz Burt and Kenny Ball and His Jazzmen. The film also featured Steve Marriott (later singer and guitarist with Small Faces and Humble Pie), and Mitch Mitchell, later the drummer of The Jimi Hendrix Experience. It was written by Lyn Fairhurst and filmed at Pinewood Studios.

Two years later, Hemmings and Comfort followed up with the sequel Be My Guest, also directed by Comfort.