All's Faire in Love is a 2009 romantic comedy film directed by Scott Marshall and written by R. A. White and Jeffrey Ray Wine. The film stars Owen Benjamin as Will, a college student who is assigned to work at a renaissance fair by his professor (Cedric the Entertainer) after missing several classes, and Christina Ricci as Kate, an investment banker who leaves her job to work at the fair.

The film was shot primarily at the Michigan Renaissance Festival. Local residents, costumed participants and fairegoers were used as extras.The film was originally titled Ye Olde Times but was renamed in late September 2008. Jack Black and Lindsay Lohan were attached at one point to star in the film.