Konstantin Inozemtsev is a ladies' man and a popular writer in the past. He continues to live in a big way, getting more and more into debt. Fate presents Kostya with a chance to restart his career by heading a fading glossy magazine. In a month, he has to release the first issue of the magazine under a new name, bring back the sweetheart of his life and prove to everyone that he is still worth something.

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