Qumi-Qumi (Russian: Куми-Куми, Kumi-Kumi) is an animated series created by Toonbox, best known for the Cut the Rope cartoons. From November 2012, it premiered on Multilandia (Multimania) and Carousel. On October 14, 2013, it began broadcasting on the channel STS. The series was developed with the financial support of the Government of Moscow, and since 2011 with the support of Film Foundation. It is based around a small comic book from 2005 that eventually made it into a small music video in 2007, and eventually into a full-fledged cartoon in 2011, Qumi-Qumi tells of three different tribes: the magic-based tribal Jumi-Qumi, the science-based capitalist Yumi-Qumi, and the militaristic and communistic Shumi-Qumi. Three young outcasts of each tribe, Juga, Yusi, and Shumadan, manage to break out of their social norms and become close friends. The speech of the characters is a gibberish language known as Tarabar (though with its own specific words) peppered with Russian phrases. Many plots relate around Juga and Shumadan's crushes on Yusi and trying to interact with their respective tribes despite their own faults.