The Button is a British game show produced by Avalon Television. It aired on BBC One and features teams of families who participate in challenges at random intervals throughout the day for cash prizes. The families interact with "the button" who sets the challenges. At the end of the episode, the family which has won the money can choose to keep it and not appear on the next episode, or can appear next time but risk losing the money they have won.

The show was promoted as "a cross between Gogglebox and Taskmaster", and was created by the same team that created Taskmaster.