Jessica Simpson's The Price of Beauty was a documentary reality series that followed singer Jessica Simpson and her two best friends Ken Pavés and CaCee Cobb as they traveled all over the world "to meet women, study local fashions, dietary fads and beauty regimes," all in an attempt to explore the meaning of true beauty in different cultures. It was Simpson's return to the reality television genre that had made her a star six years earlier on MTV's Newlyweds: Nick & Jessica. Simpson also sang the official theme song, entitled "Who We Are".

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