The Profit is an American documentary-style reality television show broadcast on CNBC. In each episode, Marcus Lemonis typically offers a capital investment and his expertise to struggling small businesses in exchange for an ownership stake in the company, but a series of "Inside Look" episodes have commentary by Lemonis and executive producer Amber Mazzola as they watch past episodes. Some episodes simply show a business, city, or industry without any investment by Lemonis. The Partner is a spin-off series that aired in 2017, also featuring Lemonis.

Season 1 premiered on July 30, 2013; season 2 premiered on February 25, 2014. The second part of the second season returned October 2014. After a successful second season, with ratings going up 115% from the first season, the third season premiered on May 12, 2015. The Profit returned for a fourth season on August 23, 2016. A fifth season premiered on November 21, 2017 and started with a "recap" episode that looked back at different companies Lemonis had invested in and said whether they were a "win" or a "loss". The sixth season premiered on December 4, 2018. On October 14, 2019, it was announced that the seventh season will premiere on November 5, 2019.On September 28, 2021 Marcus Lemonis posted on his Twitter feed "2013 - 2021 thank you", indicating that season 8 will be the last season for the show.