Cheongdam-dong Alice (Korean: 청담동 앨리스; Hanja: 淸潭洞愛麗絲; RR: Cheongdamdong Aelliseu) is a 2012 South Korean television series, starring Moon Geun-young, Park Si-hoo, So Yi-hyun and Kim Ji-seok. The series tell the story of a young woman's "journey" to Cheongdam-dong ― one of the wealthiest areas in Gangnam ― by seducing a second-generation chaebol into marriage. It aired on SBS from December 1, 2012 to January 27, 2013 on Saturdays and Sundays at 21:55 for 16 episodes.